Market Entry Strategy
Launching a product, entering a new market or bringing a vision to fruition is a complex dance of strategy, resources and execution.
We work with clients clarifying business strategy and go-to-market options, and aligning operating resources, marketing, brand communication and sales to this strategy. We can also help you develop process and infrastructure to support these plans.
Whether you are selling to organizations or individuals, directly or through channels, our experience in ramping traffic and revenue from nothing to 7-figure sales allows us to provide full support from concept to revenue realization.
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What Our Clients Say
"I worked with Chris and Taylor together on Spoke go to market and I was extremely impressed by the quality of the results. Christine's ability to think out of the box with Taylor's bottom line focus is a unique and powerful blend. They are also entrepreneurs so they understand how to prioritize things based on amount of resources at hands. Better to have them working for you than for one of your competitors!" -Philippe Cases, CEO, Spoke Software
"Christine is a high energy, very creative and bottom-line business-focused professional. She has the unique ability to ask the right questions to quickly understand your business challenges and then to provide solutions that can be quickly implemented with positive results all while challenging you to think more broadly and boldly about your options." - Karen Roche, CEO, Streetwise Reports
"Taylor's sales approach really works. We experienced significant growth year‐over‐year for Symposium, even in this difficult economic downturn. We've already signed with them for next year." -Bruce Taylor, Executive Producer, Uptime Institute
"Christine's ability to marry concepts with content and lead and inspire a huge team of volunteers to produce one of the nation's leading independent TED events has firmly rooted her as a mentor, friend, and cherished colleague. With an abiding sense of curiosity and intellectual hunger, her curation never fails to present the Big Picture --entertaining, educating, and inspiring a world-wide audience."-TEDxSF
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