from those that end up on the laboratory floor? When simultaneous innovation occurs, what differentiates the market winner and the forgotten finishers?

Join Christine McCaull, a 20 year tech start up veteran, and Taylor Milsal, a business development and sales executive working exclusively with new, worldchanging technologies, for a conversation on the commercial elements of bringing an idea forward and obtaining market success. What’s in the DNA of a successful startup?

“Thinking ahead to commercialization: how to transition from an idea to a company”
Tuesday, July 10, noon—1 pm
UCSF Mission Bay, Byers Hall, Room 212